Social Media Marketing Content

What is it?

It is the class I am currently taking to complete a Social Media Marketing Certificate through Brigham Young University-Idaho. We are learning how to create quality marketing content for various marketing channels. The content includes images, videos, print, and infographics.

Why?

Social media has emerged as a powerful platform for brands to use in their efforts to reach more consumers. Most businesses should consider which platforms they should maintain a presence on and create content designed for their target audience. Because of the prevalence of social media marketing I felt it benefitted me to gain experience in this field. I most enjoy those tasks that draw on my graphic design skills.